I design engaging omnichannel experiences and digital touchpoints for customer-facing brands. I help business and product teams deliver complex and demanding digital projects, whilst being mindful of business, technical, and end-user constraints.
A pencil is the creative and analytic brain's best friend. The best projects start by asking the right questions and sketching and writing down ideas.
Over the years, through international and mutli-sectiorial projects, I have sharpened my design methodologies, using a mix of human-centered design and business consultancy techniques. I now design customer experiences for major digital transformation projects.
My previous clients include: Virgin Megastore, Moët Hennessy, MAF Carrefour, Winner's, Byblos Bank, Mashreq Bank, National Bank of Abu Dhabi, Temenos, Bupa, The Telegraph, Lyonnaise des Eaux, Thales
To discuss how I can help on your project:
Latest projects
| Client | Role | Product(s) |
|---|---|---|
| BICIG Gabon | Customer Experience Director | Digital Banking |
| Byblos Bank Lebanon | Customer Experience Director | Omnichannel Banking |
| Temenos GCC | Customer Experience Consultant | Digital banking sales kit |
| BrandActiv Mauritius | Customer Experience Consultant | B2B Engagement plateform |
| Winner's Mauritius | User Experience Director | B2C ecommerce, Loyalty app |
| Carrefour UAE | Head of User Experience | B2C ecommerce, Grocery ecommerce, Mobile app, In-store tablets |
| Virgin Megastore UAE
Best omnichannel experience - Seamless 2017 |
Creative Director | B2C omnichannel commerce, Loyalty app |
| Moët Hennessy France | UX UI Designer | Clienteling application |
| Mashreq Bank UAE
Digital Innovation of the GCC 2012 |
UX UI Designer | In-branch applications suite |